by Brad Good | Apr 30, 2014 | Marketing Advice, Uncategorized
Water Quality Products Magazine, April 2014 The three essential parts of a successful direct marketing campaign. Imagine settling into your favorite restaurant, pub or even lunch counter. You are hungry or thirsty, and ready and willing to spend your hard-earned...
by Brad Good | Jan 15, 2014 | Marketing Advice, Uncategorized
Water Quality Products Magazine, Jan 2014 The primary definition of the word “season” on Dictionary.com is: “One of the four periods of the year (spring, summer, autumn and winter), beginning astronomically at an equinox or solstice, but geographically at different...
by Shannon Good | Oct 15, 2013 | Marketing Advice, Uncategorized
Water Quality Products Magazine, Oct 2013 According to the Merriam-Webster dictionary, a co-op, or cooperative, is an enterprise or organization owned by and operated for the benefit of those using its services. As a business owner using a co-op for advertising, it is...
by Shannon Good | Jun 15, 2013 | Marketing Advice, Uncategorized
Water Quality Products Magazine, June 2013 In today’s technology, there seems to be a designated abbreviation for everything. When it comes to marketing your company online, I recommend remembering two of them: SEO and SEM. SEO is search engine optimization and SEM is...
by Brad Good | Apr 15, 2013 | Marketing Advice, Uncategorized
Water Quality Products Magazine, Apr 2013 Consistent Marketing for Customers New & Old It is no secret that every business wants to find the magic solution that will profitably increase business year over year. We have all sought that proverbial silver bullet....