Join GMG at MAHPBA in Lancaster, PA on May 16-18 for MAHPBApalooza 2022. We will be exhibiting, teaching and attending this year’s conference. This year’s event features renowned speakers, dozens of exhibitors, a networking reception, and our famous cornhole...
For this ‘Tuesday Tip’, I incorporated a little help from my late father, Gilbert Kipp Good II. He wrote an article for our newsletter back in 2005 on the timeless subject of customer perception. I’ve taken some of his advice and added some...
In Marketing, we have this term called “A/B Testing.” Basically, it’s when you send one person a bit of language (let’s call that “A”) but send another person a variation (“B”) of that. Or similarly, you might change the creative approach overall, or expand a data...
Good Marketing Group will be Teaching, Exhibiting and Attending the 2018 MAHPBA Annual Conference CLASSES: MONDAY June 4 @ 8:00 am – 9:00 am EDT Creative Ideas on Marketing Indoor & Outdoor Living Spaces Shannon Good Click Here to Learn More...