Water Quality Products Magazine – Jun 2016 Optimizing online marketing tools for your business Cutting marketing expenses when business is slow is about as logical as taking the batteries out of your clock to gain an extra hour. Or, as Henry Ford famously said, “A man...
Water Quality Products Magazine – Feb 2016 Marketing to stubborn buyers requires a dedicated approach… “My water is perfect; I have a well.”“I live near one of the freshest reservoirs in the state—why would I pay to install a water softener or...
Water Quality Products Magazine, July 2015 You may have heard the saying, “Garbage in, garbage out.” But have you ever taken the time to think about what it truly means? How about this one: “You’ll get out of it what you put into it.” Or this: “The chain is only as...
Water Quality Products Magazine, Nov 2014 When considering an integrated marketing program, or even looking for a powerful low-cost medium, e-mail marketing can be an effective and cost-efficient marketing vehicle. If you follow the five tips outlined below, you...
Water Quality Products Magazine, Jan 2014 The primary definition of the word “season” on Dictionary.com is: “One of the four periods of the year (spring, summer, autumn and winter), beginning astronomically at an equinox or solstice, but geographically at different...
