Best Practices To Choose Fonts For Your Brand How can fonts impact your branding? When choosing fonts for your brand you may think you need an incredibly unique, and complicated font to set yourself apart from the rest. This is not true. While having unique branding...
The other day, I was driving home from work and I saw this white service truck pull out in front of me. Being part of a marketing company focused on Trade and Service companies, I immediately looked to see what kind of business he was (HVAC, if you’re wondering) and...
On August 6, 1991, the world changed forever. It was not the fall of communism, flat screen TV’s or even the word processing system printer by Brother (there was such a thing, I had one in college). Most businesses didn’t know it yet, but in the grand scheme of...
Water Quality Products Magazine – Sep 2017 Tips for writing blogs for your website & brand While many online marketing opportunities are available to small business owners these days, nothing is more tried and true than the blog post. Good posts drive...
Thank you to MaryKate Dougherty, our Millersville Univ. of PA student intern. This winter, she has been an asset to Good Marketing Group and delivered a fantastic presentation to the staff outlining 21st Century insights into PR. Public relations at its core has not...